LDLC ASVEL Logo Color Codes HEX, RGB, CMYK, HSL & HSV

LDLC ASVEL is the official name of the French professional basketball team ASVEL Lyon-Villeurbanne, based in Villeurbanne, a suburb of Lyon. The name LDLC is a result of a sponsorship deal with LDLC, a French online retailer of computer hardware and software. The deal was signed in 2018 and is the largest naming rights deal in French basketball history.

The new name has been met with mixed reactions from fans. Some are happy with the increased financial stability that the deal will bring to the club, while others are concerned that it will dilute the club’s identity. However, the club has insisted that it will remain committed to its core values of excellence and community engagement.

Here is a breakdown of the name LDLC ASVEL:

• LDLC stands for Laurent de la Clergerie, the founder of LDLC.

• ASVEL stands for Association Sportive de Villeurbanne Éveil Lyonnais, the French name for the club.